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100 More Things #188: NEARLY 100 MILLION PEOPLE OVER AGE 65 HAVE HEARING PROBLEMS
A total of 365 million people globally have hearing problems, and one-quarter of those (90 million) are over age 65. If you’re designing a product that has an auditory component, be mindful that not everyone will be able to hear it. This is especially problematic…
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The AI Bot Invasion, and Why We Can’t Have Nice Things (We Are Turning Comments Off)
This blog has been around for a long time. Really, it’s quite impressive. Our first post was back in 2008. A different age. Invasive attacks have always been an issue with the internet. There is a forever cat and mouse game happening where attackers find…
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100 More Things #187: THE COLOR BLUE FADES WITH AGE
Another type of vision issue that occurs when people get older is that their color vision declines. It becomes harder to distinguish colors that are similar and the color blue becomes faded. It’s not a good idea, therefore, to use the color blue as a…
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100 More Things #186: PEOPLE OVER 40 HAVE PRESBYOPIA
Presbyopia is often called farsightedness. Starting at age 40, the eyes lose the ability to focus on objects that are nearby. This is because the lens of the eye starts to harden. Presbyopia starts sometime after 40 and gets worse until about age 65 when…
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100 More Things #185: THE MENTAL MODEL OF “ONLINE” AND “OFFLINE” IS DIFFERENT FOR DIFFERENT GENERATIONS
Let’s say you come over to visit at my house. It’s getting dark and I ask you to turn on a lamp that’s next to your chair. I phrase the request as, “Would you please turn on the electric lamp?” You might wonder why I…
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100 More Things #184: PEOPLE WANT FEWER CHOICES AS THEY GET OLDER
Andrew Reed researched age differences in preference for the number of choices (2013). Across a variety of different types of decisions, older people preferred fewer choices compared to younger people. The age range was 18 to 90. The lessening in desire for choices was a…
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100 More Things #183: WHAT PEOPLE FIND VISUALLY APPEALING DEPENDS ON AGE, GENDER, AND GEOGRAPHY
Figure 83.1 shows Google and Figure 83.2 shows Naver. Which search engine visual design do you prefer? FIGURE 83.1 Google search engine home page. FIGURE 83.2 Naver search engine. Naver.com is the search engine for South Korea. Google is the search engine for lots of…
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100 More Things #182: GAMERS ARE ALL AGES AND ALL GENDERS
Here are some facts about video and online gamers as of 2022 (from the ESA – The Entertainment Software Association): Geographic Differences According to the explodingtopics.com website, Asia has the most gamers, (probably because Asia has more people than other parts of the world). And…
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100 More Things #181: IN MANY COUNTRIES, WOMEN LACK ONLINE ACCESS
Several organizations, include GSMA and the Pew research center conduct research on the gender gap in cell phone and smartphone use as well as access online in general. The gender gap is related to geographical region. In some areas (some parts of Europe and the…
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100 More Things #180: NOT EVERYONE WITH A CELL PHONE HAS A SMARTPHONE
The Pew Research Center conducts research on the ownership of smartphones versus basic cellphones. As of 2019 most people in the countries with “advanced economies” have a smartphone, but in countries that are considered “emerging economies” there are fewer people with smartphones. For example, in…
